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234&That
234&That — Nigeria

Websites that look like your business is worth what you charge.

234&That builds websites, apps, AI imagery and ads, automations and AR filters for Nigerian businesses judged on how they look. Fixed prices, published upfront. Built by one person — seven years designing, five of them producing garments.

Send me your site — I'll tell you what's wrong with it, free. See the work →

Built to load before your customer gives up. Most Nigerian connections never get that.

1.4s LCP target on Slow 4G 82KB first load, everything above 60/40 terms, fixed price
Generated editorial photograph: model in flowing amber fabric against a dark studio backdrop
AI editorial imagery, generated in-studio — the same craft that reshoots a designer's existing catalogue.
0.0s
11.4s

That's how long most Nigerian business sites take to load on a phone.

The free audit is a two-minute recording of your own site failing on a phone, exactly like this. No pitch first — you watch it happen, then decide if you want it fixed.

Send me your site →
Work

Apps, editorials, rebuilds and lenses.

Seamwox Live
Live web app · iOS + Android ready

Production management for fashion businesses. Live at seamwox.com, with native iOS and Android builds from the same codebase awaiting store submission.

Software engineering — built in-house. seamwox.com

EventsPro Studio In build
Web · mobile · Supabase

Event-management platform for planners and venues. Foundation shipped, core product in progress.

Software engineering — built in-house. eventsprostudio.com

Demo garment, generated: ankara dress as a flat hanger shot Demo garment, generated: the same ankara dress as an editorial photograph
Product photo Editorial

Ankara dress, demo garment — both sides generated to show the format. Client work starts from the client’s real photos and preserves the exact garment. Drag to compare.

Screenshot of gettermwise.com

Termwise — gettermwise.com, live. Type it into your phone.

Wedding lens

Wedding lens — Títí & Seun. Guests scan a printed Snapcode at the venue.

Demo garment, generated: aso-oke jacket on a shop mannequin Demo garment, generated: the same aso-oke jacket as an editorial portrait
Product photo Editorial

Aso-oke jacket, demo garment — both sides generated to show the format. Drag to compare.

Screenshot of eventsprostudio.com

EventsPro Studio — eventsprostudio.com, in build.

Birthday lens

Birthday lens — a permanent build, reused at every event after the first.

Services

Eight lines of work. Priced upfront — no calls to find out.

Website builds

5–10 days

Adaptive delivery, fast on Nigerian data, WhatsApp click-to-chat, maps and working forms.

₦550,000 ₦750,000 · most chosen ₦950,000

Software engineering

2–12 weeks

Progressive web apps and native mobile apps. iOS and Android from one codebase, with the backend, auth and payments behind them.

₦850,000 PWA ₦1,800,000 iOS + Android · most chosen ₦3,500,000 full product build

AI fashion editorials

hours to ~1 week

A designer's existing product photos rebuilt as high-end editorial imagery.

₦25,000 single look ₦180,000 campaign (10 looks, 30 images) · most chosen ₦400,000 seasonal

AI visibility

days

Getting a business named when customers ask ChatGPT instead of searching Google.

₦150,000 audit ₦350,000 audit+fix ₦120,000–150,000 Starter Pack · most chosen ₦250,000/mo retainer

Ads — creation & management

days to launch

Meta and Instagram ads built and run — click-to-WhatsApp campaigns that open straight into a chat, not a form. Creative included: statics and AI product films made from your real product photos, the product untouched. You own the ad account and pay Meta directly; I build the creative, run it, and report what every naira did.

₦100,000 creative pack (10 statics) ₦150,000 — 3 ad films + 10 statics ₦150,000 setup + ₦100,000/mo management · most chosen ₦100,000 ad account audit

Automations

3–5 days

WhatsApp booking bots, appointment reminders, lead capture.

₦250,000–600,000

Snapchat lenses / AR filters

3–5 days

For event centres, venues, planners and activations.

₦150,000–400,000

Consultancy

48 hours to a plan

Paid diagnosis, not open-ended hours. A working session that ends in a written 90-day plan priced from this page — or ongoing advisory with the monthly numbers attached. Advisory is capped at four clients.

₦100,000 consult + 90-day plan · most chosen ₦250,000/mo advisory
Retainer — hosting, updates, content changes, monitoring. Ongoing. ₦150,000/month
How it fits together

One loop, not a list of services.

Generated demonstration image — premium product still-life for an ad
01 · GET SEEN

Ads, AI visibility, imagery

Click-to-WhatsApp ads, being named when customers ask ChatGPT, editorial imagery worth stopping for, lenses guests carry home.

Screenshot of gettermwise.com, a live build by the studio
02 · CONVERT

Websites, apps, automations

A site that loads before they give up, an app where the business needs one, and a WhatsApp bot that takes the order at 11pm.

Generated demonstration image — strategy session over printed charts
03 · KEEP THEM

Analytics, advisory, retainers

One page of numbers a month — what was spent, what it brought in, and the one decision for next month. In writing.

Why me

"Most web work in Nigeria is built by developers, and it shows. This isn't."

I'm Yemi Oloko. I started 234&That in 2019 doing graphic design and branding, spent five years designing and producing garments alongside it, and moved into software from there — deciding whether something looked right before it went out the door, for clients who'd notice a stitch out of place.

That's the actual difference. Most web shops in Nigeria are run by developers who learned design as a side skill. I learned design first — seven years of it, branding through web to product — and picked up the technical side to ship it myself. It's why the sites look like this instead of like a template.

On the editorial imagery

The fashion editorial work is AI-generated from a designer's real garments. Silhouette, colour, fabric behaviour and construction are preserved — nothing about the garment itself changes. What changes is the presentation: the setting, the model, the lighting. The clothes shown are the clothes that exist.

Process

Fixed price. No hourly billing.

01

Brief call. The quote is fixed — no hourly rate, no estimate that grows later.

02

60% on signing. Work starts the same week.

03

Build. Most sites are live in 7–10 days.

04

40% on delivery. You see it live before you pay the rest.

60% on signing, 40% on delivery. Fixed price, no hourly billing. Live in 7–10 days.

Send me your site. I'll tell you what's wrong with it, free.

WhatsApp me — wa.me Email instead
Lagos, Nigeria +234 708 188 9364 @234andthat